Become a Freelancer

If you’ve ever dreamed of finding success as a freelancer, Fiverr is the go-to marketplace for companies of all sizes who need freelance projects completed. Because Freelancers are more cost-effective than traditional employees, they are often used to scale a small business.

Not sure where to start? The options for finding your freelance niche are extensive:

  • Business plans Branding Marketing strategy
  • Blogging Guest posting Logo design
  • Business cards Local SEO
  • Business directory Facebook Ads Google Ads
  • Social media SEO Content Email marketing
  • Newsletters Email campaigns
  • Infographics Video marketing WordPress
  • Ecommerce Ebooks Virtual assistant
  • Landing pages Social media Content strategy
  • Product descriptions Google analytics Sales copy
  • Proofreading Voice over

Once you have decided on a topic or topics that are right for you, build your personal profile with your professional information,  headshot and links to your social accounts. Sell yourself and your services here.  Tell potential buyers exactly what specialized skills and special packages you offer that should make them want to hire you over other freelancers.  Create a short, friendly video to introduce yourself and share more about your experience and skills – sell yourself!

The services you sell on Fiverr are called GIGs. When listing a GIG, use a clever, descriptive title to grab the attention of people looking for what you are offering.  Include a gallery for each GIG, or service you offer.  Showcase your best work and show off your skills.  Video GIGs routinely get more hits than still picture GIGs.

When setting your pricing, make sure you have done your homework, and understand the marketplace for what you are offering.   Your experience, the complexity of the service you provide, and add-on services can establish the amount you charge.

Add FAQs to your GIG To set the expectations of what you will provide up front. Be very specific with your requirements of potential buyers. And ask buyers to be as clear as possible in their instructions to you. Direct, upfront communications help every project set off in a positive direction.  

In order to gain repeat clientele, building a good solid relationship by providing quality work at a fair price is key.

Be responsive to requests and questions, and give them more than they expect.

Becoming a Fiverr Freelancer is a great way to start your freelance career – giving you the opportunity to start small and scale your own side Hustle.

Digital Information Products

Do you have a passion or expertise for something that you would love to share and make some money in the process?

Consider creating Digital Information Products that can be sold on FB, Shopify, Amazon, Udemy and multiple other locations – depending on your target audience.  Monetize your knowledge by helping others in your selected niche.

Now, this isn’t as easy as it sounds.  It will take research, marketing savvy and most importantly, should fulfill a need of your intended audience – providing value by solving a problem they currently have.  Your content should guide them to a solution.

If you scroll through Facebook, you see tons of DIY and How To videos.  All of these are popular because people love to learn tips and tricks to making their life better and easier.  Cooking videos with step by step video instructions turn everyday people into a chef.  Repurposing videos showing how to recycle junk into useful products make you feel like you are helping the planet while creating something new.  People aren’t just asking for information anymore, they want “hacks” and guidance to making their life better.

What niche can YOU fill? A great place to start is with your own interests. Try to match a profitable business with your passion.  Search online for thriving markets – there is a ready and willing market for what you want to sell. Humans follow trends and fads…so that’s likely where the money is, until the next trend comes along.

Doing your research should give you a good idea of the sales potential for your chosen topic.  Dog Obedience? Yoga? Nutrition? Pottery? Gardening?

What exactly Are Digital Information Products?

Now that you have determined your topic, you can produce any sort of digital piece you want, for as many platforms as your target market is at. Your offer could come in the form of a video, an ebook, audio recording, a webinar, or a monthly membership website. The content, whatever the format, should be useful – A how-to guide, strategies, or tips, provide something your customer NEEDS.

The best part is: they are inexpensive to create – using only your time and ideas. This means that if the product doesn’t take off, you aren’t out a large sum of money.  If creating the actual format worries you – Outsource!  Hire someone to white label the content for you, or buy pre- produced products that you can private label.

MARKETING your offer 

Of course you will want to get your offer in front of your target market, right?  So you can start with inexpensive FB ads, directed towards those people who have already expressed an interest in the type of product you are selling.  Entice them with a giveaway…a free gift in exchange for their email address.  Perhaps a condensed .pdf version of what you are selling. Whet their appetite to learn more, build their trust by offering more value in each message, and then up-sell using an email marketing campaign series.  Email marketing is a virtually free method to reach your market.

Get started 

  • Choose your topic and research, research, research. Become the expert.
  • Decide on your format and where you want to market
  • Make the magic happen: write your book, record your audio or make a video about your topic
  • Advertise and build your targeted email list – Go for the No
  • Sell, sell, sell!

If all of that sounds like too much to start with, you might consider becoming an affiliate for others who have already created their offers and are killing it! Check out the Passion to Paycheck offer from Jay Shetty to see how it’s done!